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About the Owner

Hi! My Name is Allison and I'm the Owner and Founder of Book Alley Designs! And if you're curious I'm also known as A. Anthony as well.

Once I started having kids, I needed a hobby. I was tired of watching the same tv shows. I got back into reading and have been obsessed with books ever since! I read mostly Fantasy, Romance and every sub-genre in between! I've also loved being creative my whole life. Always loved making things or trying to come up with different ideas. I started an Etsy Shop March 2024 and tried designing apparel in just about every category. That didn't work too well. I wanted to design EVERYTHING. I needed to narrow things down. With trial and error and making plenty of mistakes, I learned a lot since then. After starting my "booktok" account I realized I should focus on Book Merch and book related items only. Things that I love! I started an Etsy Shop dedicated strictly to book related Items. It was going well! One day I decided to make a TikTok calling all authors and asking if I could work with them. I said I would read their book and design merch for them. It blew up! I never thought I'd have so many authors asking me to design stuff for them. Thats when I knew I found my calling. But after I listed my first collaboration on my Etsy shop, Etsy shut my shop down. With no explanation. So, I took that as my sign to start my own website! I love having this little side business and I didn't want to quit. So, here we are! That's my story!

I'm hoping to have a lot of licensed book merchandise on here in the future! I want to give everyone my best, no matter what Author, no matter what audience they have, EVERYONE.

Thank you!

Allison Spreng